How to Price Clothes on Vinted

To price clothes on Vinted, start from Vinted’s own rule: 60% to 80% of retail for new or like-new items, 40% to 60% for very good, and 20% to 40% for good or satisfactory. Then compare similar listings and remember that the buyer pays a fee on top of your price, usually 3% to 8% + £0.30 to £0.80 in the UK (checked November 1, 2026). Leave some room, because offers can go 40% below your price.

This guide is for someone with an item on the bed and the listing half filled in. All figures are for Vinted UK. Vinted can change its fee by item and order, so the checkout is the final word.

At a glance: Vinted’s price rule

Vinted’s Help Centre gives these ranges as a share of the retail price. The last column is our own example for a jacket that cost £60 new.

Condition	Vinted’s suggestion	Example: £60 new
New / Like new	60% to 80% of retail	£36 to £48
Very good	40% to 60% of retail	£24 to £36
Good / Satisfactory	20% to 40% of retail	£12 to £24

The same page sets the allowed range at £1 to £30,000 and says you can change the price later by editing the published listing. It also says that pricing below the catalogue average may help an item sell faster, and that a discount can help items that don’t suit the season.

Price it in four steps

1. Find the retail price. Use the brand’s site for current stock. For older stock, use your receipt or order email if you still have one.
2. Apply the condition range. Be honest about the condition, and use the Vinted condition guide if you’re torn between two labels. An item that’s “very good” in your photos but has a mark in real life comes back as a dispute, and that costs more than a lower price would have.
3. Search the catalogue. Look for the same brand, type and size in the same condition. Note the prices of three to five close matches and ignore anything far above or below the rest. These are asking prices, so they show the competition, not what people paid. Vinted doesn’t publish a sold-price database.
4. Set your price. If several close matches sit in your range, go slightly under the middle to sell faster, or at the middle if you’re happy to wait.

What the buyer really pays

Sellers on Vinted pay no selling fee. The UK price list, last updated October 8, 2026, puts the Vinted fee on the buyer, “usually 3% to 8% + £0.3 to £0.8”. It varies by item, order value and whether the order is a bundle. Postage comes on top. So a buyer comparing your jacket with the one next to it isn’t thinking in round numbers.

Here’s the range worked out for four prices. This is our own arithmetic from Vinted’s published range, using the lowest and highest ends, and it excludes postage.

Your price	Fee, lowest end	Fee, highest end	Buyer pays before postage
£5	£0.45	£1.20	£5.45 to £6.20
£10	£0.60	£1.60	£10.60 to £11.60
£20	£0.90	£2.40	£20.90 to £22.40
£40	£1.50	£4.00	£41.50 to £44.00

The fixed part makes cheap items weigh more: on a £5 top the fee can add over 20%, while on a £40 coat it adds about 4% to 10%. That’s the case for bundles, covered below. For how Vinted compares with eBay, Depop and others, see the selling fees guide, and for the choice beyond fees, Vinted vs eBay.

Leave room for offers, but not too much

Vinted’s offer rules are worth knowing before you set a number:

• An offer can be up to 40% below the original price.
• You can accept it or decline it, and after declining you can send your own price with “Make an offer”.
• A price you offer is seen only by that buyer. Other members still see the original price.
• Offers cover the item price only, never postage or fees.
• An accepted offer doesn’t reserve the item. It stays available until the buyer presses “Buy now”.

Work backwards from the lowest price you’d take. If you want £20, listing at £24 lets you come down about 15% and still land just above it. On a £24 listing, the lowest possible offer is £14.40, so expect some low ones and decline them without any drama. A counter-offer often keeps the conversation going.

Don’t pad every listing. If your price sits well above similar items, buyers may never reach the point of making an offer.

When the retail rule fails: vintage and old pieces

The percentages assume there’s a retail price to start from. A 1990s sweatshirt or a jacket from your parents’ wardrobe doesn’t have one, and its value can be well above anything it cost new, or well below.

Date it first. Labels, care tags and “Made in” lines are the main clues, and the guide to dating Levi’s by the tag shows how that works for denim. For a football shirt, confirm it’s real with the fake shirt checks before you put a price on it. Then search by era and brand rather than by item type, and compare only close matches.

Think about where it belongs too. If a piece looks valuable, Vinted may not be its best home, and where to sell vintage clothes covers the alternatives. Real fur is a special case, because Vinted doesn’t allow it. The fur coat guide explains the options.

If it won’t sell

Look at these in order before you cut the price, and check there’s demand for it at all with the steps in what sells on Vinted:

1. Comparison. Search again. New listings may have changed the going price.
2. Photos and title. A clear shot of the whole item and one of the label do more than a small discount. The title should name the brand, the item and the size; the guide to writing a Vinted title and description has a formula and a template.
3. Season. A heavy coat listed in June may simply need to wait, or to go cheaper, as Vinted’s own tip suggests.
4. Price. Edit the published listing and move it below the nearest competing item.
5. Paid extras. Bumps and Showcase are optional, and the price list shows they’re the only thing a seller pays for. The cost depends on duration and item price, so on a cheap item, a price cut is usually the better first move.

Buyers can also combine items. Vinted lets them put up to 100 of your listings in one order, and they can make an offer on the bundle. You can set a bundle discount by the number of items, though Vinted says only standard sellers can offer one. Because the fee’s fixed part hurts cheap items most, a bundle discount is the natural tool for a pile of low-priced clothes.

Still stuck with a pile that isn’t worth the time? Check what it would fetch by the kilo once you’ve pulled out the better pieces. More on dating and valuing is in the guides hub.